5 Chewy Gobstopper
For a candy that basically threatens to hurt or kill you, jawbreakers/gobstoppers are wildly popular. Think about it – do you want your jaw broken? Or your “gob,” meaning mouth, stopped up? No! But still, these things fly off the shelves. Thus it was that in the 90s, the Wonka Company doubled down and released the oxymoronic (but delicious and wonderful) Chewy Gobstopper. It’s the jawbreaker that’s actually not a jawbreaker at all!
4 Tongue Splashers
Sometime in the early 1990s, in a boardroom somewhere, a group of ostensibly intelligent human beings got together and agreed that what kids really wanted was gum that would stain their mouths strange colors for hours after the gum has been spit out (or swallowed). Thus was born the gum known as Tongue Splashers. These dark little spheres were quick to lose their flavor, but long to leave the mouth, specifically the tongue, stained an ugly shade of greenish, purplish, or blue. And you could buy them by the gallon-sized paint can.
3 Sour Gummy Burgers
For some reason, plenty of people seem drawn to candies made to look like other foodstuffs. There are those among us who see a waxy, gelatinous glob roughly in the shape of a fried egg, or hamburger, or some such item, and say “Hey, is that a gummy something or other? Sold!” Or at least, we can only assume these people exist, because the people at EFruitti keep on churning out their Sour Gummy Burgers.
2 Bubbaloo Liquid Filled Sour Cherry Bubble Gum
When the name itself spans seven words, you know you’re in for a treat. The folks over at Bubbaloo took a look at regular bubble gum and they said “The hell with that – not crazy enough for the modern consumer!” So they added a glob of lip-suckingly sour liquid goo to the middle of the gum, and launched a liquid gum filled revolution. Sort of.
1 Bubble Tape
OK, so Bubble Tape was technically released in the late 80s, but thanks to clever marketing, it was the iconic gum of the early 1990s. What was the marketing campaign that convinced so many kids to invest in a thin, 6-foot-long strip of artificially flavored gum? It hinged on the words “For you – not them!” Meaning “Kids, you need to have this gum and don’t tell any adults about it! You are so awesome and they are not, now go buy gum! Lots of gum! Now! Guuuuum!”