Top 5 Reasons We Love Nutella So Very Much

Parisians were rioting over Nutella last week and we understand why: we love Nutella too. While most people think of the chocolate hazelnut spread as a French delectable, it was actually invented the small town of Alba, Italy over 50 years ago by a man named Pietro Ferrero shortly after the end of WWII. At that time, chocolate was expensive, so he mixed it with hazelnuts as a way of making it more affordable. This first version of Nutella was actually called Supercrema and it wasn’t until 1964 that Pietro’s son, Michael, launched Nutella as we know and love it today.

In the years following, it has become an international phenomenon. Last year, over 800 million pounds of Nutella were consumed across the world – that’s roughly the weight of the empire state building, or enough to spread across 1,000 soccer fields!

If you haven’t tried this delicious concoction yet, get to it because you are missing out. Here are the top 5 reasons we love Nutella (and a few more fun facts about the delicious spread):

5.) It’s An Acceptable Way to Indulge in Chocolate For Breakfast 

We love Nutella for breakfast
We could eat this all day, every day…

One of the reasons we love Nutella is because it’s marketed as a breakfast treat. While the truth is it’s not much different from a Hershey bar, we deceive ourselves into thinking it’s an acceptable way to start our day due to their brilliant marketing campaign. Just spread Nutella on toast and breakfast is set! Or skip the syrup and melt some Nutella on your pancakes. Why not?

Nutella pancakes
Chocolate chip banana Nutella pancakes. Photo:



  • Raised between Boston and Atlanta, Leigh spent six years working in the fashion industry in NYC before moving to Madrid, where she is trying to learn Spanish and explore as much of Europe as possible. Follow her on instagram @lkunis

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